New Routines

Tulsi Story

News

Featured Products

2 Liter Iced Tea Maker

makes brewing iced

tea a snap – see it “live”

 in action on 

Troical green tea blend

Hawaiian Breeze is

back for a limited time

Cordless SmartKettle

heats water fast to

just the right tea

temperature

Urban Beans in Phoenix

now offer Souvia Teas

brewed and loose

in the shop

 Got a college bound

student? – Set up them

up with the “Dorm Pack“

Latest Tea Menu

New Routines

 Students are returning to colleges and schools in many parts of the country including Arizona.   This leads to different routines – traffic, sleep, mealtimes all can shift.  We see different faces at different times in the store enjoying tea after dropping off the kids or students in the afternoon sipping tea with friends.  It’s not as dramatic as Fall colors but a sign that Fall is not too far away.

Here’s more of what’s coming:

• Hawaiian Breeze, Organic Purple and Green Tulsi, and Green Nilgiri are all on the shelves 
• Our loyalty program is adding some new features – for example, Friday afternoon purchases earn double loyalty points and we’ll have other specials as well
• We continue to seek more re-usable options for tea – it’s better than recyclables!

Tulsi: What’s the Story?

In Hindu mythology, Tulsi is a destitute woman, accused of infidelity and shunned by everybody. Finding no shelter in the world, she turns to the God Vishnu for help. Vishnu, however shuts the gates of Vaikuntha (heaven) and refuses to let her in. Helpless and humiliated, Tulsi stands in the courtyard of heaven when all of a sudden her arms sprout leaves and she turns into a delicate yet wild plant infusing the courtyard with her beautiful fragrance.

Lord Vishnu is touched by Tulsi’s devotion, takes her as his beloved wife and Tulsi is finally treated with dignity.

To this day, the Tulsi plant is nurtured in the courtyard of every Indian household and no worship of Vishnu is complete without an offering of Tulsi sprigs.

There are two types of Tulsi “Rama Tulsi” (green tulsi) has light green leaves, is larger in size. and produces a refreshing cup of tea with notes of mint, cinnamon and basil. “Krishna Tulsi” (purple tulsi) has dark green leaves and has more of a peppery, crisp taste.

Tulsi, which is Sanskrit for “the incomparable one”, has claimed a significant place in Ayurveda, an ancient holistic medical system where it is also known as “Holy Basil”. For more than 3000 years, Tulsi has been considered one of India’s most powerful herbs and it is believed that the daily use of this herb helps maintain the balance of the energy centers (chakras) of the body. Indian folk medicine uses the tulsi leaves to brew a tea which is given to treat congestion, stomach upsets, headaches, fevers and infections.

Today, there has been a significant amount of both animal and human clinical research  Read more on our blog

Quick and Current

• Check out our new staff-inspired fusions like “peanut butter and jelly” – We can make them for you or blend them on the spot to take home
• September will be a “Harvest Time” Theme: – We have several apple flavored teas and many teas use dried apple as a flavoring. Search with “apple” on our website to see them all.
• September will see Echinacea, a Mojito Rooibos, and a new Pouchong oolong arrive
• Our Fall Class Schedule is online
• In addition to the SmartKettle and Iced Tea maker we also carry a simple electric kettle now. The feedback has been very positive on these time savers
• Got a college-bound student – How about the our “Dorm Pack?” – a Zojirushi water boiler , Tea Magic, and Mug with your choice of any 3 flavored teas – $189.99 (saves $25 off of regular price AND the Zoji’s work well with college staples like Ramen and Oatmeal – let us ship it for you!

Thanks for Reading…

Thanks for reading this month.  This month we are offering 50g of any teas with Apple in them.  The question is name 2 teas or herbals that contain Apple…  Send your answers to info@souvia.com .  We had 3 winners last month for the 50g of tulsi, Hawaiian Breeze, or Grren Nilgiri.  I will draw 3 winners this month…

We hope you’ll visit us in the store, at one of our partners or online soon.  If you can’t get in, remember… we ship same day and your tea will arrive quickly!